ecommerce A Brief History and Origins & Growth of Ecommerce and ecommerce vs ebusiness on technology infrastructure

E-commerce: A Brief History

•   1995–2000: Innovation

¨  Key concepts developed

¨  Dot-coms; heavy venture capital investment

•   2001–2006: Consolidation

¨  Emphasis on business-driven approach

•   2006–Present: Reinvention

¨  Extension of technologies

¨  New models based on user-generated content, social networking, services


Origins & Growth of E-commerce

>> Precursors:

¨Baxter Healthcare [ In the year 1970, Pharmaceuticals introduced B2B by using  a telephone based modem that permitted hospitals to reorder]

¨Electronic Data Interchange (EDI) [1980]

¨French Minitel [1980s videotext system, B2C, ticket service, travel, online banking]

¨None had functionality of Internet

>> 1995: Beginning of e-commerce

¨First sales of banner advertisements by ATT, Volvo

>> Since then, e-commerce fastest growing form of commerce in the United States

E-commerce vs. E-business on technology infrastructure

•  E-business:

¨  Digital enablement of transactions and processes within a firm, involving information systems under firm’s control

¨  Does not include commercial transactions involving an exchange of value across organizational boundaries

e-commerce vs e-business